Anglicare Victoria launched personalised videos as part of their Christmas appeal in 2017. With personalised videos, they have been able to personally address each potential donor by name in the video, achieving higher EDM open rates and click through rates than ever before. With 46.8% of people opening their email and 10.4% clicking through to view the video.
With personalised video, tribefire was able to send personalised statistics to each player following a football tournament.
Dan Palmer- co-Founder of tribefire said that gopersonal were able to help them engage their audience providing a unique and exciting user experience.
"personalised videos allowed us to create an end-to-end immersive experience around playing football with tribefire. Would highly recommend gopersonal's technology to engage your customers!" said Dan.